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A business administration degree can open the door to many career paths. Business administration students can choose from a variety of career-oriented concentrations, such as accounting and finance, information systems, and supply chain management.
Types of Business Administration Concentration
A business administration degree typically requires introductory courses in both general education and business fundamentals. Many programs offer concentrations that prepare you to pursue a career in your chosen specialization.
The concentrations listed below are just a few of those offered by business administration programs and may not be available in all programs.
This concentration equips learners with knowledge and skills in many areas of accounting. Students learn about financial reporting, management accounting and decision making, taxation and its application to business, accounting information systems, auditing and attestation.
In addition to general business courses, advanced courses for an accounting concentration may include:
- Audit and internal control
- Forensic Accounting and Fraud Review
- Advanced cost accounting
- Accounting ethics
- Analysis of accounting data
A concentration in accounting enables learners to work as accountants or auditors. These professionals can work for private or public companies and government agencies. Graduates can also pursue careers as consultants, tax specialists or financial analysts.
A concentration in finance teaches students to become effective financial decision makers. Learners explore the financial decisions organizations make, including investments, buying and selling assets, raising funds, and managing risk.
Finance is a broad subject, so courses include both foundation and specialized courses in the areas of real estate, corporate banking, and investment analysis. Here are some courses you might see in a finance concentration:
- Principles of finance
- Investment principles
- Supply chain management
- Real estate market analysis
- Derivative securities
- Business valuation
Many finance-related careers become available with a concentration in finance. These roles include portfolio management, securities analysis, risk management and insurance, financial analysis, and commercial, mortgage and investment banking.
Almost every industry needs marketing experts. Due to this demand, many business administration programs offer concentrations in marketing.
A concentration in Marketing prepares learners to become effective and creative decision-makers in diverse, global, and highly competitive business environments. Students hone their skills in market research, product development, pricing strategies, and building customer relationships.
Potential courses may include the following:
- sports marketing
- Buyer behavior
- Pricing and financial analysis
- Product design
- Marketing communications design
- Advertising theory and practice
A business administration degree with a concentration in marketing qualifies graduates for a variety of marketing careers. Potential roles include data analytics, digital marketing, market research, brand development, marketing management, advertising, sales management, and product development.
A concentration in economics includes introductory courses in business administration like microeconomics, macroeconomics, calculus, and business writing. This concentration can build on your knowledge and skills in areas such as statistics and global and regional economics.
Courses you can expect from this concentration include:
- Behavioral economics
- public finance
- Labor saving
- Industrial organization
- Economic research methods
A concentration in economics can prepare you for careers in economic consulting, law, financial analysis, banking, and marketing.
In addition to a broad understanding of business, a concentration in information systems equips learners with skills in computer basics and programming, network and database design, data analysis, and system security. This concentration teaches students to apply information technology to solve business problems.
Classes you may encounter include:
- Enterprise database systems
- Operating systems and networks
- Business analysis
- Exploration and analysis of applied data in business
- Web application development
- Strategic management
Career opportunities for graduates include business and systems analyst, cybersecurity manager, database administrator, software engineer, network administrator, and business intelligence analyst.
Business Administration Career Path
A business administration degree enables students to work in a range of industries, from marketing and sales to finance and accounting. Graduates are ready to enter the job market with confidence. These careers also often offer above-average salaries, with leadership positions earning median salaries above $120,000.
Median annual salary: $93,000
Employment growth (2020-2030): +14%
Education needed: Bachelor’s degree, but a Master of Business Administration (MBA) is often preferred
Business consultants help organizations gain or maintain a competitive advantage through recommendations and advice. These professionals conduct studies of a company, which may include interviewing staff and observing workplace practices. They then analyze the data and provide a report to management. For more information, see our article on how to become a business consultant.
Median annual salary: $63,920
Employment growth (2020-2030): +22%
Education needed: Bachelor’s degree in market research or another business-related field
Market research analysts work individually or in teams to help companies understand what services and products customers want, and at what price. Market research analysts monitor marketing and sales trends, develop various methods to collect data from consumers, and share data through accessible reports with management.
Median annual salary: $127,490
Employment growth: +7%
Education needed: Bachelor’s degree recommended. Some positions may only require a high school diploma with experience and coursework in business, management, and marketing.
Sales manager roles vary depending on the size of an organization. These professionals often recruit sales team members, develop training programs, set and achieve sales goals based on projections, analyze sales statistics, and manage budgets. If you want to learn more about the roles and responsibilities of sales managers, read our article on how to become a sales manager.
Median annual salary: $135,030
Employment growth: +10%
Education needed: Bachelor’s degree in marketing, communications, business or related field
Marketing managers create strategies that help their organizations gain a sustainable competitive advantage in a specific market. These professionals oversee the development, implementation, and evaluation of marketing strategies, including market research, creation of pricing systems, and collaboration with other departments. If this career path piques your interest, learn more in our article on how to become a marketing manager.
human resources specialist
Employment growth: +10%
Education needed: Bachelor’s degree in Human Resources, Business, Communications or related field
Human resources specialists match job seekers with employers. They communicate with employers to identify hiring needs. These professionals also facilitate hiring by conducting interviews and reference checks, arranging new employee orientation, and ensuring compliance with federal, state, and local regulations.
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Frequently Asked Questions About Business Administration Degrees
What are the highest paying jobs in business administration?
Some of the highest paying jobs in business administration include general manager positions. These professionals earn a median annual income of $179,520. Other positions include director of computer and information systems and chief financial officer, who earn median salaries of $159,010 and $131,710respectively.
Are business administration jobs in demand?
Many business administration jobs should grow by 8% of 2020-2030, which is about average. However, not all roles are expected to experience average growth. For example, the BLS provides that the employment of market research analysts will increase by 22% as businesses collect and use greater amounts of data.
What are the subjects in business administration?
Business administration encompasses topics such as supply chain management, accounting, international business, finance, real estate, marketing, information systems, and human resource management.