8 Best Online Business Courses From Top Universities & Business Executives

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One thing many of us have realized during the pandemic is that we can still be productive even when working or studying remotely. With the lockdown extended, many have used it to seek growth opportunities. As a result, online courses have become more and more popular as now you can take an online course for just about anything from basic cooking to content marketing.

If you are interested in taking online courses to help advance your career, there are also many online business courses available. On Coursera, you can take an online business course taught by instructors from top universities and business executives. With only a few hours per week, your learning schedule is completely flexible. After completing the course, you also get a professional certificate that you can use for your future applications. Here are some of the best business courses on Coursera, which you can also try for free for seven days.

Coursera Photo: coursera.org

With over 140 hours of training, hundreds of practice-based assessments, and highly interactive content, this program will help you simulate real-world project management scenarios. It is exclusively developed and taught by Google employees with decades of program and project management experience. This is one of Coursera’s many online business certificate courses.

The Google Project Management course will provide you with an immersive understanding of the practices and skills needed to be successful in an entry-level project management role. It will teach you the basics of Agile project management, focus on implementing Scrum events, creating Scrum artifacts and understanding Scrum roles. With this program, you will learn to create effective project documentation and artifacts throughout the different phases of a project, as well as to practice strategic communication, problem solving and stakeholder management through scenarios. of the real world.

Sign up for the course today for just $ 39 / month.

Wharton’s Business and Financial Modeling specialization is designed to help you make informed business and financial decisions. It is taught by top Wharton professors including Professor of Statistics Richard Waterman and Professor of Accounting Richard Lambert, to name a few.

As one of the best trading courses to take, it will introduce you to spreadsheet models, modeling techniques, and common applications for investment analysis, business valuation, forecasting, and more. The specialization course is intended to prepare you to use your own data to describe realities, create scenarios, and predict performance. In this course, you will learn how to create your own quantitative models, understand risk measurement and management, harness the power of spreadsheets to map and predict data, and structure your decision-making for optimal results.

Sign up for the course today for just $ 79 / month.

This specialization explores several aspects of the new digital marketing environment, including topics such as digital marketing analysis, search engine optimization, social media marketing, and even 3D printing. It offers everything you need to master the concepts and tools of strategic marketing to approach brand communication in a digital world. The course is offered by the University of Illinois at Urbana-Champaign and includes instructors like Mike Yao, Professor of Digital Media, Kevin Hartman, Chief Analytics Officer at Google, Aric Rindfleisch, Professor of Marketing, and Vischal Sachdev, Clinical Assistant Professor and Director of Illinois MakerLab.

With this course, you will understand the motivations behind the data collection and analysis methods used by marketers, learn how to assess and choose the appropriate web analysis tools and techniques, understand the frameworks and approaches to measure digital consumer actions and familiarize yourself with the unique measurement challenges and opportunities presented by new media.

Sign up for the course today for just $ 79 / month.

austin-distel-tLZhFRLj6nY-unsplash Online digital marketing courses give you the skills to work with new media. Photo: Austin Distel // Unsplash

Wharton’s Entrepreneurship specialization covers the conception, design, organization and management of new businesses. This is a series of five courses designed to take you from identifying opportunities to launching, growing, financing and profiting and taught by top Wharton management and entrepreneurship professors. With this course, you will develop an entrepreneurial spirit and hone the skills you need to develop a new business with growth and funding potential or to identify and seek growth opportunities within an existing organization.

Sign up for the course today for just $ 79 / month.

This course is offered by the University of California, Davis and is taught by Sonia Simone, Content Manager at Rainmaker Digital, LLC. In this course, you will learn the basic strategies used by content marketers to acquire and retain customers profitably. You will also learn how to develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of content marketing, write compelling text, use a strategic framework when writing, and develop your professional brand and authority. through content marketing. This course will teach you how to put into practice the ideas presented to you and build your personal brand through content marketing.

Buy the course today for only $ 49.

jo-szczepanska-5aiRb5f464A-unsplash Learn the skills you need to apply for your career. Photo: Jo Szczepanska // Unsplash

This specialization takes a critical look at digital advertising tactics for small businesses. Through it, students will learn how to generate and run advertising campaigns on low budgets with limited or no design skills. These courses include search (Google Ads), social media (Facebook, Instagram and Twitter) and native advertising (Taboola). Those who are able to complete the search course will also receive a Google Ads search certification. The specialization is offered by the University of Colorado at Boulder and will be taught by Chris Vargo, Assistant Professor in the College of Media, Communication and Information and Harsha Gangadharbatla, Associate Professor of Advertising, Public Relations and Media Design.

Throughout the course, you will gain an in-depth understanding of the major advertising platforms, interpret ad performance metrics for the most popular ad types, develop metric plans, and execute tailored digital advertising campaigns on Google Ads ( Research), Facebook, Instagram, Twitter and Taboula.

Sign up for the course today for just $ 49 / month.

In this course, you will have the skills you need to apply to introductory level roles in project management. The first in a series of six courses, you will explore fundamental project management terminology and gain a deeper understanding of the role and responsibilities of a project manager. Throughout the program, you will learn from current Google Project Managers, who will provide you with multidimensional training that will help you develop your skills for field application.

By the end of this course, you will be able to describe the skills, roles and responsibilities of project management in various sectors, define the organizational structure and organizational culture, explain the management life cycle of project and compare different program management methodologies.

Sign up for the course today for just $ 39 / month.

In this course offered by Yale, you will gain insight into the ideas, methods, and institutions that enable human society to manage risk and nurture business with an emphasis on financial leadership skills. The course gives you a description of today’s practices and an analysis of future prospects, an introduction to risk management and the principles of behavioral finance to understand how the securities, insurance and insurance industries actually work. form the bank.

Taught by Robert Shiller, Sterling Professor of Economics at Yale University, the main objective of this course is to use these industries efficiently and towards a better society.

Buy the course today for only $ 49.

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